Borrow to Save

Borrow to Save; a campaign that encourages young adults to save for their future needs by borrowing. 

As we tend to overspend, yet underuse. Why waste precious money, when it can be saved for more important things in the future.



Client DBS

Art Direction Dedi Nigolan
Copywriting Amanda Latiff

Award The Crowbar Awards 2014 - Gold
Adobe Design Achievement Awards 2014 - Semifinalist

*pitching idea