The Greatest Number of Participants Ever
Two students wanted to enter the most coveted creative award in the world. But they are too poor. What if they could enter the D&AD student award for free?
With this thought, they set out to gather donations. They knocked at the doors of advertising giants. And got creatives to pledge $1 to fund their entry. The result was overwhelming and they collected more money than they first needed.
Art Direction Dedi Nigolan
Copywriting Amanda Latiff
Award The Crowbar Awards 2014 - Silver
Adobe Design Achievement Awards 2014 - Semifinalist